USOU PROGRAM DEVELOPMENT SERVICE

Objective

To empower self-employed professional trainers and coaches with a powerful, repeatable program to:

  • Secure entry into client organizations.
  • Deliver impactful workshops.
  • Transition into long-term consulting roles as a learning coach, program implementer, or external progress controller.

Key Outcomes

  • A repeatable, high-impact program designed for long-term scalability.
  • A strategic entry point for securing ongoing consulting contracts.
  • The ability to build a profitable business with just 5-6 clients, with the option to scale further.

How the Program Development Works

Consultation & Niche Identification

A detailed consultation to clarify the coach/trainer’s target market, client pain points, and strategic goals.

Program Design & Material Creation

  • Develop a workshop or program that’s adaptable but retains a consistent, scalable core framework.
  • Craft high-quality training materials (slides, workbooks, handouts, assessments).

Implementation Strategy

A detailed step-by-step blueprint for launching the program, engaging clients, and converting short-term workshops into long-term engagements.

Sales & Marketing Guidance

  • Marketing and branding strategies to position the coach/trainer as an expert in their niche.
  • Tools and tactics for closing high-value contracts, including negotiation strategies.

Level 1 – $4,950: Essential Program Development Package

Target Client

Coaches/trainers ready to launch their first high-impact, repeatable program.

Includes

  • One strategic consultation session (120 minutes)
  • Development of one workshop with customizable materials
  • Facilitator Work Book (up to 30 pages)
  • Participant workbook (up to 20 pages)
  • PowerPoint Presentation (up to 20 slides)
  • Implementation Outline for delivering the program
  • Sales script for pitching the program to potential clients
  • A branded email template for client outreach

Benefits

  • Launch a simple, powerful program you can sell over and over
  • Easy to deliver and customize for different clients
  • Ideal for entering new organizations and creating a foundation for future services

Level 2 – $9,950: Enhanced Program Development & Scaling Package

Target Client

Coaches/trainers seeking a more comprehensive, multi-module program that generates sustained client engagement.

Includes

  • Two strategic consultation sessions (120 minutes each) 
  • Development of one workshop with customizable materials
  • Facilitator Work Book (up to 60 pages)
  • Participant workbook (up to 40 pages)
  • PowerPoint Presentation (up to 40 slides)
  • Implementation Outline for delivering the program
  • Sales script for pitching the program to potential clients
  • A branded email template for client outreach
  • Negotiation guide to secure long-term contracts
  • Two hours of sales coaching to improve your pitch and close deals

Benefits

  • A versatile, workshop program that can be expanded over time
  • In-depth materials that establish you as a key player 
  • Increased opportunities to convert clients into ongoing consulting engagements

Level 3 – $19,950: Premium Program Development & Business Strategy Package

Target Client

Coaches/trainers who want to develop a top-tier, fully customized program and position themselves as industry leaders.

Includes

  • Four strategic consultation sessions (120 minutes each) 
  • Development of one workshop with customizable materials
  • Facilitator Work Book (up to 80 pages)
  • Participant workbook (up to 60 pages)
  • PowerPoint Presentation (up to 60 slides)
  • Implementation Outline for delivering the program
  • Sales script for pitching the program to potential clients
  • A branded email template for client outreach
  • Negotiation guide to secure long-term contracts
  • Four hours of sales coaching to improve your pitch and close deals
  • Two-hour branding consultation to refine your unique selling proposition and online presence.

Benefits

  • A premium, high-value program that differentiates you in the market.
  • Full suite of customized materials, ensuring you stand out as an expert.
  • Advanced sales and branding strategies to position you for high-value, long-term contracts.
  • Ability to scale your program for bigger opportunities and larger clients.

Next Steps

Book a Discovery Call to determine which package is the best fit for your business goals and how we can help you create a repeatable, scalable program that generates long-term success.